TRusT is a web-based platform that will connect small farmers to newly formed cooperatives in order to sell to hypermarkets. The cooperative movement is gaining traction among Romanian farmers, following the successful example of recent associations such as Lunca Someșului Mic, Legume de Vidra, or Miere de Câmpie. We expect more than 100 cooperatives to emerge in the next 4 years, and we aim to support their collaborative work to effectively connect farmers’ supply with hypermarket demand.